Mealey's Furniture is a furniture retailer in Eastern Pennsylvania and New Jersey. The Company's mission is to create an efficient, informative, and enjoyable online shopping environment that enables our consumers to:
Mealey's Furniture offers a much greater selection of furniture than could be cost effectively shown in a physical showroom. The Mealey's Furniture web site is designed to be the ultimate self-service shopping environment with powerful search tools, rich product information, and educational editorial content. We are committed to providing our customers with the highest levels of service. As such our web site is supported by a telephone and web-based call center, which is staffed with knowledgeable and helpful sales associates. Shopping for furniture can be difficult and frustrating. Mealey's Furniture is committed to creating an online marketplace where you can find a huge selection of products at competitively low prices.
INFORMATION THIS SITE GATHERS & TRACKS
The Mealey's Furniture Site automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”
We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.
You can browse our site without entering any personal information and therefore remain anonymous during your visit. However, we hope that all of our visitors will register with us so that we can learn more about our valuable customers and keep them updated with our newsletter and provide personalized service. Our registration form and feedback form asks users for some or all of the following information: connotation, name, company, title, email address, phone number, username, password, preferences, comments, and various types of demographic information. The username, email address, and password are often used to uniquely identify an individual so that that individual may access particular online resources such as their saved shopping cart, profile information, and order status. This information may also be used to modify the web site in order to enhance your shopping experience. Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information.”
Our secure servers protect the information using advanced encryption and firewall technology. Your personal information cannot be read as it travels to our ordering system. In order to most efficiently serve you, credit card transactions and order fulfillment are handled by reputable third-party banking, distribution institutions and manufacturers. They receive the information needed to verify and authorize your credit card and to process your order. They are under strict obligation to keep your personal information private. They use this data to process the order and we provide only the information required to complete the transaction. Our partners are not permitted to sell, rent or share this information.
USE OF THE INFORMATION THIS SITE GATHERS & TRACKS
The Mealey's Furniture web site logs IP addresses for systems administration purposes and these logs will be analyzed to constantly improve the value of the materials available on the web site.
MEALEY'S FURNITURE REGISTRATION FORM
We encourage all visitors to register with Mealey's Furniture. Your name and email address are used to send you our newsletter containing product updates and special offers. If you would rather not receive the newsletter, but would still like to register, please indicate your preference by marking the appropriate box presented on the registration form. Occasionally, we like to present you with special offers from our partners. This involves sharing your information with them so they can send you the offer. If you prefer, you can choose that your information not be shared with our partners by indicating your preference on the registration form. Preferences and demographic information is used to help us improve our service and products. The more we know about you, the better we can serve you.
MEALEY'S FURNITURE ORDER FORM
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
Communicate with you;
Screen our orders for potential risk or fraud; and
When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
SHARING OF THE INFORMATION THIS SITE GATHERS/TRACKS
For those visitors who register with Mealey's Furniture, we share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site--you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
ACCESSING/REVIEWING/UPDATING YOUR CUSTOMER RECORD INFORMATION
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information./
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
OUR COMMITMENT TO CHILDREN'S PRIVACY
Protecting the privacy of the very young is especially important. For that reason, we never collect or maintain information at our web site from those we actually know are under 13, and no part of our web site is structured to attract anyone under 13.
If at any time after registering, you change your mind about receiving the newsletter or sharing your information with third parties, you may send your change of preference requests to:
HOW TO CONTACT US
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us:
We have implemented Google Analytics features based on Display Advertising (Google Analytics Demographics and Interest Reporting). You can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads using the Ads Settings. In addition, you can use the Google Analytics Opt-Out Browser Add-on to disable tracking by Google Analytics. We will use the data provided by Google Analytics Demographics and Interest Reporting to develop the site and content around our users’ interests.